Same old, Same old (Hawken Project Blog #6)

Hey there! I have been really busy since my last blog posts, but not much has changed. It isn't necessarily new work or new projects, but rather refining the things I have been working on. I have spent the last few days really improving my spreadsheet. It is not the most interesting work, but there is a lot to learn and fix. I like the challenge of having to research and also incorporate expenses and revenue together. It is a very intricate spreadsheet at this point. Its purpose is quite simple. We want to show investors that our hypothetical, but realistic business model would make plenty money and give them a good return on their investment. I have met with Mr. Ours plenty of times and we constantly look over it and edit it to challenge our assumptions and make sure everything lines up correctly. A good financial projection spreadsheet where you have validated your assumptions is ultra important to the success of finding an investor. Although our spreadsheet is good and seems very realistic, it is not a guarantee. It is more like a goal than anything else. We are going to ask for more than an investment that will be just enough to cover everything if it all goes as planned. We will likely ask for 375k to 600k. We have not really considered what equity, interest loan, etc. that we want to use in our deal, but I figure that will be something that comes later down the road. Financial Highlights (graphs) revenue, pie charts: allocation of expenses ESTIM8 is seeking total funding of $400,000 to launch its business. The capital will be used for app development, marketing collateral, website development, and working capital. Specifically, these funds will be used as follows:

Thanks for reading! -Quinn Petersen